Growth Consultant
10x your digital business
Join forces with the world’s most elite Growth Marketing team and get your Marketing & Sales running full speed.
Hi, I'm Bill!
An engineer with a background in Marketing, technology, psychology, and entrepreneurship. He is the VP of Growth at ProveSource, and former Head of Growth at GrowthRocks.
He has worked with international companies and startups like Nestle, Nokia, Oriflame, GE Healthcare, and Airtickets, helping them achieve their business goals through data-driven Marketing και Growth machines.
What I do
I help founders build Marketing & Sales systems and grow their business online in 12 months or less.
Growth Strateggy
Together we’ll design the Growth Plan that can move your business forward.
Funnel building
My team builds sales funnels to drive User Acquisition and Sales.
Hands-on Training
We’ll design and execute a workshop to make your team growth experts.
Marketing Agency: $150k - $900k in 24 Months
• Designed Growth Playbooks: LinkedIn Lead generation, Chatbot Marketing, Instagram Growth, Facebook Group Marketing, Designing & Implementing a Marketing Stack for SaaS and tech products, Launching on ProductHunt
• Created Marketing and Growth frameworks for: B2B SaaS, eCommerce, High-Ticket service and DTC Product businesses
• Designed and implemented the Marketing Infrastructure along with a Lead generation process that almost tripled the amount of leads generated on a weekly basis, while reducing the need for manual user input from the sales team.
• Grew the team from 7 to 15+ Growth Marketers
B2B SaaS Fintech: Achieving P/M fit in 6 Months
Designed and implemented an Event tracking plan based on Segment, tracking all user actions throughout the Marketing & Sales Funnel. The web properties tracked included a web app, the main website and 3rd party services, like the payment processor.
The setup allowed us to segment our users on a deep level, thus being able to target them with hyper-targeted communication campaigns.
Created a Conversational Marketing strategy based on Intercom, including the Marketing Automation use cases (e.g. user onboarding, reactivation, nurturing campaigns, etc.) using the data from Segment, and achieved over 42% open rate in our automated messages.
Being able to communicate through the right channels is of critical importance for the success of the user activation and engagement campaigns. This is why I created a Messenger chatbot for the business, allowing for seamless customer experience with over 85% open rate.
Digital Training Program: €90k revenue with €6k budget
Designed and implemented the Marketing infrastructure, full-funnel Content and Messaging campaigns for 4 training programs.
Managed to bring in more than €90k in revenue with less than €6k total Marketing budget, by combining Segmentation and progressive profiling with interactive quizzes, dynamic forms, automated nurturing flows, chatbots and Content Marketing.
Flight Booking Engine: activating 400k users
Achieved over 25% Email open rate on a list of 400k dormant customers through segmentation, personalization and A/B testing.
In the process we ended up creating 7 different content types which we compared based on their ability to increase the email Open Rate and CTR.
